About NxtVybe

We Built NxtVybe Because We Needed It Ourselves

NxtVybe started with a problem we experienced firsthand.

My wife, Brittany, and I were building our own gaming brand, Pix3lPals Playground, and wanted to work with creators to help grow it. We knew creator content could help, so we started looking for creator platforms.

We found platforms, but the pricing didn't make sense for a smaller brand.

We also wanted a simpler way to actually work with creators and get the content we needed.

So we decided to build the platform we were looking for.

Dustin and Brittany working on NxtVybe together at their dining room table
Building NxtVybe at our dining room table.
Brittany working on NxtVybe at the dining room table
Brittany working on NxtVybe.

From Our Own Brand to NxtVybe

We started NxtVybe as a creator marketplace, a place where brands could connect with creators, launch campaigns, and get authentic content without having to manage the process across different platforms.

As we built it, we realized that finding creators was only part of the problem.

Brands also need to know what to create, what's trending, how to turn an idea into content, and what happens after that content goes live.

So we built tools around the marketplace to help with those steps.

Today, NxtVybe connects the creator marketing workflow, from:

  1. Research
  2. Strategy
  3. Creators
  4. Content
  5. Performance

Brands can discover trends, develop content ideas, connect with vetted U.S.-based creators, launch campaigns, collect content, and track performance, all in one place.

We Still Use NxtVybe Ourselves

We're still on the brand side of the problem.

Pix3lPals Playground runs creator campaigns on NxtVybe today.

We're not building a platform and guessing what brands need. We use it ourselves, see where the process works and where it gets in the way, and keep improving it.

We didn't set out to add another platform to the market. We were looking for one, and we know what it's like to be the brand trying to figure it all out.

Dustin working on NxtVybe at the dining room table
Dustin working on NxtVybe.

Built for Brands, Not Just Big Brands

We believe creator marketing shouldn't be something only the biggest companies can afford or figure out.

As a smaller brand ourselves, we know pricing can decide whether creator marketing is even an option.

Whether you're a startup looking for your first customers, a DTC brand looking for authentic product content, an app trying to reach a new audience, or an established company looking for a better way to work with creators, NxtVybe is built to make the process more accessible.

Our Self-Serve campaigns have no monthly fees and no minimum campaign budget, giving brands the flexibility to start where they are.

Meet the Founders

NxtVybe co-founders Dustin M. and Brittany W.

Dustin M.

Co-Founder

Brittany W.

Co-Founder

What's Next

We're continuing to build NxtVybe around one simple idea:

Make creator marketing easier to start, easier to manage, and more useful for the brands and creators using it.

We're glad you're here.

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